Powerful PPC Services On Google Ads, Facebook Ads & More
We are more than just your digital marketing team.
Performance-Drive PPC Management
Get your adverts shown in the right places, to target the right people, with Pay Per Click specialists.
Pay Per Click is a form of paid online advertising that can supply you with instant traffic to your website, making it a perfect marketing tool for your business. Google Ads is the biggest platform in the marketplace and is mostly synonymous with PPC in the industry. Google’s search results pages are extremely crowded and paid ads provide you with immediate visibility. Working with a PPC agency led by Pay Per Click consultants is the fastest way to obtain clicks, visits and leads for your website.
As Pay Per Click specialists, our services will ensure that your paid ads budget goes further, encompassing Google search, display, shopping and Bing.
What are the benefits?
Generate More Traffic
Ensure an instant uplift in traffic to increase awareness in your campaign; 40% of people click on paid ads.
Boost Your Brand
Get first-page exposure to put you another step ahead of your market competitors.
Optimised Leads
Closely monitored leads can be optimised further and increase traffic as well as the possibility of conversions.
Track Conversions
Obtain accurate data of tracked of visitors to your site, as well as conversions.
Keyword Strategy
Gain valuable insights into your best performing keywords to attribute more cost-effective spending.
SEO PPC CRO Competitive Audit Content Creation SEO PPC CRO Competitive Audit Content Creation
PPC Campaign Management Services
With an agreed monthly budget, our dedicated team can generate PPC results that will transform your business. Our PPC contracts are flexible, so we can start, stop, pause or amend your adverts at any time to suit your needs and budgets.
Our Pay Per Click service comprises of budget management, keyword bidding, advert creation, on-going campaign monitoring and reporting.
Before the campaign begins, we’ll discuss your objectives with you and recommend the campaigns and spend to achieve this. As part of our PPC management service, we’ll also set up conversion tracking so that you can monitor your return on investment. Tracking conversions correctly is essential to measure results but also to help inform your decision-making when it comes to your marketing.
Search Engine Market
is dominated by Google in South Africa
Million Searches
per hour via Google in 2022
Google Searches
are for local businesses or services
First SERP Page
of people click on the first page of Google search results
Frequently Asked PPC Questions
PPC in Digital Marketing is strictly defined as Pay-Per-Click. This fundamentally means you only pay when someone clicks on your ad. Both Google Ads, Bing Ads and a few other platforms use this model. Facebook on the other hand bills on Impressions rather than clicks, however, in the mystic world of Digital Marketing, the term PPC is often used for social platforms too although not technically correct.
PPC Stands for Pay-per-Click. This fundamentally means you are only billed when someone clicks on your Ad. The amount you are billed varies dramatically and is largely dependent on competition and how much competitors are also bidding on those keywords. The more competition, the higher the bids will go and the more you will pay.
Google Ads PPC is very beneficial for your business as you can track campaigns with complete transparency as our team provides you access to live insights. The PPC marketing strategy allows you to advertise directly to your desired audience, increasing your website traffic, increasing your lead rates and sales.
PPC is cost-efficient as you would only pay for the advertisement when it is clicked by a potential customer. Our creative team designs and customises your advertisements, optimising your campaigns and allowing you to obtain full control over your lead generation through custom campaigns created to fulfil your business goals.
PPC Google advertising is a proven technique for all businesses, whether you provide services, sell products, or collect data, regardless of your size and industry. Our experts implement keyword optimisation, appealing visuals and memorable content for your advertising that fits best within your budget. If you have never advertised via Google Ads before, it is important to provide the necessary time for the campaigns to work and optimise, we may even suggest other platforms as necessary! Get in touch about our explorer package today and test your business across multiple platforms!
Our digital marketing agency will provide you with lead generating, sales-driven PPC Google advertising to broaden your brand awareness and as our experts focus on increasing your return of investment. Our team's depth in knowledge and market experience will shorten the time required to gain optimised profitable campaigns and will also ensure your budget is spent effectively. We analyse your customer intent and data to discover insights, manage live campaigns and implement the very best techniques for optimisation.